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Pinchot is president and cofounder of the Bainbridge Graduate Institute, which offers an MBA that integrates sustainability and social responsibility with innovation and profit.
Health, Happiness and Sustainable Business
The purpose of our economy is to support our well-being and happiness. To that end, we need to create substantially more happiness with far less consumption and destruction.
Since most consumption is based on the ideas of things rather than
their intrinsic value, we should be able to make dramatic improvements
in the ratio of happiness to stuff that ultimately lead us to true
prosperity.
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