Elizabeth O'Connell - Green America Fair Trade Program
Hershey "Raise the Bar" Campaign
Yesterday was a sizzling day to be in Times Square, and not just because it was 97 degrees and sunny! Students and others from across New York and even further came together in front of the Hershey store to say "What do we want? Fair Trade? When do we want it? Now!"
In fact, so many people showed up for the "Raise the Bar, Hershey" that we had to expand to both sides of Broadway. We shouted call and response chants from one side of the street to the other to make sure that everyone in Times Square could hear what we were asking for.
Students from Brooklyn, Manhattan, the Bronx, New Jersey and others came to the rally as a field trip, since they had been learning about social justice in their classrooms. Many of them had made posters with original messages like "Hershey Tastes Good, Feels Bad." See pictures from the rally here.