Bon Ami is celebrating its 125th anniversary by issuing a limited run of its original 1886 Formula Cleaning Cake
KANSAS CITY, MO. – May 26, 2011 Bon Ami is celebrating its 125th anniversary by issuing a limited run of its original 1886 Formula Cleaning Cake, once a staple in households across America.
A symbol of the company’s long-standing commitment to natural ingredients, only 1,886 cakes are available, sold online at www.bonami.net and www.alice.com while supplies last. Made from the same recipe of ground feldspar and tallow soap developed in the 1880s, the cakes are pressed, cured and cut into bars by hand.
Bon Ami has a tradition of thoughtful, thrifty products. In the late 19th century, most household cleansers were harsh and abrasive. Bon Ami’s innovation came from taking the softer mineral feldspar, a waste product from quartz mining, and combining it with mild tallow soap to create a cleanser that polished away dirt and stains but was also gentle on surfaces and people.
While the cake fell out of favor in more modern times, the recent cultural return to both thrift and thoughtful home keeping, and steady requests by fans to bring back the product inspired Bon Ami to make a limited batch.
Like the 1886 Original Formula Cleaning Powder, available in can-form year-round in hardware stores, the Cleaning Cake is a household workhorse, cleaning old glass windows, tile, stainless steel, mirrors and pots and pans, yet it’s simple ingredients are biodegradable. To use on most surfaces, simply wipe a damp sponge or cloth across the cleaning cake, then use the cloth to clean. Then rinse with water until the shine comes through. No paper towels required – just a little elbow grease. One cake is good for hundreds of cleanings.
“Households used this product for more than a century. It’s not only effective, it’s truly one of the most thrifty and ecological products for cleaning,” said Carolyn Beaham West, Bon Ami’s brand ambassador and a member of the family owners. “It requires no fancy technology to use, has minimal, recyclable packaging, is versatile and lasts for months.”
The cakes are sold for $9.99 packaged in a beautifully designed paper box, which uses no glues or sealants. A commemorative tin with a cleaning cloth will be available later this summer for $14.99.
####
About Bon Ami
Founded in 1886, Bon Ami weathered the Great Depression, chemical revolution and an endless stream of fads by keeping its products simple. The Bon Ami anniversary 1886 Formula Cleaning Cake joins a full line of natural household cleaners, which last year grew to include liquid cleanser, all purpose spray and dish soap, in addition to the popular flagship “yellow can” Powder Cleanser and “red can” 1886 Formula Cleaning Powder. Headquartered in Kansas City, Mo., Bon Ami is an independent, family-owned company. Its products are available in hardware stores and grocery stores nationwide.
For more information about Bon Ami visit www.bonami.com and www.facebook.com/bonamiclean.
