Sustainable sports chic fashion & philanthropic textile recycling company encourages visitors to recycle old fabrics at Javitz Center during Earth Day Weekend to benefit local charities.
NEW YORK – APRIL 3, 2013 TOMI OTEE is excited to announce the presence of its Positive Impact initiative, the first program in the USA to dedicated to golf’s textile sustainability, during the Green Festival during Earth Day at the Javitz center April 19-21. TOMI OTEE will be front and center during the show, at booth #601 (the first one as you come in past registration) and visitors are encouraged to bring their used clothing to recycle at the bin in the lobby of the Javitz Center, next to the registration area.
As the premier ecofriendly golf apparel brand, TOMI OTEE is a pioneer and leader in the full supply chain integration of sustainable and ethical practices in the golf and sports chic fashion industry. TOMI OTEE’s goal is to influence consumers to think sustainably in their practice of golf and in their consuming habits allthewhile looking good in fashionable clothing.
The Positive Impact program is the first dedicated program focused on providing golf facilities the ability to collect used textile from their members and participants, and receive in exchange a certification of the total weight of textiles saved from landfills and of the CO2 emissions saved. This allows participating facilities to achieve at least a zero impact on the environment from textiles.
The Positive Impact program goes beyond the zero impact on the environment from textiles. TOMI OTEE is partnering US wide with local charities that focus on children, education and golf, to give back all of its textile collection profits. In the New York metropolitan area, TOMI OTEE is proud to partner with The First Tee of Metropolitan New York, and will be organizing events involving and educating both the children and the textile donors throughout the year.
TOMI OTEE has an exclusive partnership with USAGAIN to serve all golf facilities in the USA. USAgain is a leading US for-profit company that collects unwanted textiles and resells them in the U.S. and abroad, effectively diverting millions of pounds of clothing from landfills. In 2011 alone, USAGAIN collected nearly 60 million pounds of discarded clothing.
TOMI OTEE’s president, Thomas Ferre commented:”We’re very excited about showcasing this program during Green Festival on Earth Day weekend at the JavitzCenter. We have already partnered with great charities throughout the tristate area, who also use the program as an educational tool. The program is very successful and we are constantly adding new clubs to our list of hosts.”
Thomas concluded “We’re very proud and excited about this program unique in the world, and we’re excited to see all the events the children will be planning around the collection at participating clubs and during Earth Day, it’s going to be an exciting year!”.
About TOMI OTEE LLC
Since 2011, TOMI OTEE (www.tomiotee.com) has pioneered a golf lifestyle by the way it connects its consumers with their passion in terms of fashion, of responsibility and of community engagement. TOMI OTEE also is currently available for sale US wide, in Korea and in France. For more information please email: firstname.lastname@example.org or visit www.tomiotee.com