Posts Tagged manufacturing

Ford Introduces Gas-Free Focus Electric with 100+ MPGe Expected; Nearly a Third of Lineup Now Offers 40-mpg Model

  • Ford introduces gasoline-free 2012 Focus Electric, expected to be the first five-passenger electric vehicle with a 100 miles per gallon equivalent (MPGe)
  • Nearly one-third of Ford’s vehicle lines will feature a model with 40 mpg or more in 2012
  • Focus Electric is the first all-electric vehicle to offer faster charging technology, allowing it to charge in half the time of a Nissan Leaf using 240-volt outlets
  • C-MAX Hybrid is projected to achieve better fuel economy than Toyota Prius v and C-MAX Energi plug-in hybrid projected to achieve better miles per gallon equivalent in electric mode than Toyota Prius plug-in hybrid.With the C-MAX lineup, Ford becomes the largest hybrid transmission producer in North America

Visit the Ford Electrified Vehicles Media Site for more information.

WAYNE, Mich., Dec. 14, 2011 – Ford’s world-class Michigan Assembly Plant is starting production of the 2012 Focus Electric, expected to be the first five-passenger, all-electric car to achieve more than a 100 miles per gallon equivalent (MPGe) fuel efficiency rating.

Focus Electric also is the first of its kind to feature faster charging, which will halve Nissan Leaf’s time to fully recharge the battery and help drivers to more than double the expected single-charge range in a busy day of driving and recharging.

The car headlines Ford’s transformed lineup, one-third of which will feature a model with 40 mpg or more in 2012, building on the company’s commitment to give fuel-efficiency-minded customers the Power of Choice.

“The Focus Electric is a shining example of the leading fuel economy Ford is offering for each new vehicle,” said Derrick Kuzak, group vice president, Global Product Development. “Whether people want a hybrid, plug-in hybrid or full battery-electric vehicle, we have a family of vehicles for them to consider, providing a range of options to best meet their needs and support their driving habits and lifestyles.”

Even with relatively stable gas prices, fuel economy is the top purchase consideration for new vehicles. Nearly 45 percent of customers say fuel economy is their top consideration based on a Ford survey of Americans in 36 cities this fall. Styling is the next consideration, with only 16 percent of study participants saying it is their top purchase driver.

Ford’s rollout of electrified vehicles began in December 2010 with the 2011 Ford Transit Connect Electric – a small commercial van built in collaboration with Azure Dynamics. Ford’s other 40-mpg vehicles include:

  • Focus SFE
  • Fiesta SFE
  • Focus Electric
  • C-MAX Hybrid
  • C-MAX Energi
  • Three vehicles yet to be announced

With 20 years of Ford research and innovation behind the software and hardware technology, the company offers proven engineering and design with Focus Electric. Ford holds approximately 500 patents on the hybrid technology used in the new Focus Electric and its other electrified vehicles.

Faster charging

Focus Electric is designed to offer enough range to cover the majority of daily driving habits of Americans. Its expected 100 MPGe is better than Chevrolet Volt and all electric vehicles with seating for five.

It will be the first electrified vehicle to offer faster charging with 240-volt outlets, which can be installed in customer homes. The battery can be recharged in just more than three hours using a 240-volt charging station, about half the charging time of the 2012 Nissan Leaf.

Faster charging with 240 volts also can extend range as drivers can more quickly recharge between stops – up to 30 miles per charge hour – so they can more than double the vehicle’s range with multiple charging stops during a busy day of driving.

A unique value charging feature, powered by Microsoft, will help owners in the U.S. charge their vehicles at the cheapest utility rates, lowering the cost of ownership.

Elec-tech

Focus Electric introduces new features and technologies – including a unique version of the MyFord Touch® driver connect system especially for electric vehicles and a smartphone app called MyFord® Mobile that helps plug-in owners control their vehicles remotely.

The sleek and stylish five-door hatchback is designed to deliver real driving enjoyment as well. The all-electric powertrain and single-speed transmission provide immediate responsiveness and smooth acceleration when the driver steps on the accelerator, up to a top speed of 84 mph.

The Focus Electric is a dynamic driver’s car, sharing the steering, handling and braking feel with the agile, sporty, fuel-powered Focus models upon which it’s based. At the same time, the absence of a gasoline or diesel engine and outstanding aerodynamics lead to a remarkably quiet, comfortable in-car experience.

A limited number of Focus Electrics will first be available in California and the New York/New Jersey areas. Availability of the Focus Electric will expand in 2012 to the remaining 15 launch markets as production ramps up.

The 19 launch markets also include Atlanta; Austin and Houston, Texas; Boston; Chicago; Denver; Detroit; Los Angeles; San Francisco; San Diego; New York; Orlando, Fla.; Phoenix and Tucson, Ariz.; Portland, Ore.; Raleigh-Durham, N.C.; Richmond, Va.; Seattle; and Washington, D.C.

Plus, 50 percent of the parts arriving for the all-new Focus are packed in cardboard, are carefully collected, sorted and recycled, as is the bubble wrap, the Styrofoam and the water bottles used by employees.

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 166,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.

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Ford to ‘Grow’ Its Own Car Parts?

“What do mushrooms, dandelion root, wheat, soy and corn have in common? They may comprise key components of your car one day.

At the Forward with Ford futuring and trends conference in Dearborn, Mich., sustainable materials guru Deborah Molesky explained to a group of bloggers, journalists and media personalities that the automaker’s goal is to not only manufacture, but grow, its parts in the U.S.

PHOTOS: 7 Green Trends at Ford

Molesky joked that her group was “not very popular” when they started in 2000 – and oil prices were only $50-$60 per barrel. But the team kept working, and by 2008 when oil prices moved above $100 per barrel, their products like soy-based foam for seats were developed.”

Ford to ‘Grow’ Its Own Car Parts? via Jennifer Berry – Earth 911

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Research Reveals Increased Consumer Demand for Fair Trade Certified-Labeled Products

Researchers from Harvard, the London School of Economics and Massachusetts Institute of Technology Release Study on the Value of Ethical Labeling

OAKLAND, Calif., Apr. 25 Fair Trade USA, the leading third-party certifier of Fair Trade products in the United States, reports new findings which confirm that the prominent appearance of the Fair Trade Certified™ label increases sales among coffee-buying consumers.

To investigate the topic of consumer demand for Fair Trade products, researchers Jens Hainmueller of the Massachusetts Institute of Technology, Michael J. Hiscox of Harvard University, and Sandra Sequeira of the London School of Economics, conducted a six-month research study in partnership with a prominent national grocery retailer. As reported this weekend in the Wall Street Journal, the team examined purchasing behavior among actual consumers at 26 stores and key findings show that:

  • The Fair Trade Certified label alone has a large positive impact on sales.
  • Sales of the two most popular bulk coffees sold in each of the 26 test stores increased by up to 13 percent when labeled as Fair Trade Certified.
  • The study also revealed that a substantial segment of consumers are willing to pay up to eight percent more for a product bearing the Fair Trade Certified label.

The findings are consistent with a Globescan study conducted in 2010, which revealed that 75 percent of consumers said Fair Trade certification makes them feel “very positive or positive” about products; 30 percent said Fair Trade is “likely to increase their purchase interest;” and over half said “independent third-party certification is the best way to verify” a product’s social and environmental claims.

“Overall the findings suggest that there is substantial consumer support for Fair Trade,” said Michael J. Hiscox of Harvard University. “The Fair Trade label by itself had a large positive effect on sales, indicating that a substantial number of coffee buyers place a positive value on Fair Trade certification. In addition, a sizeable segment of coffee buyers were willing to pay a premium for coffee if the premium was directly associated with support for Fair Trade. The tests suggest that there are plenty of consumers ready to vote with their shopping dollars to support Fair Trade when it is offered as an option by retailers.”

The study can be referenced online at http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1801942.

Fair Trade USA (previously TransFair USA), a nonprofit organization, is the leading third-party certifier of Fair Trade products in the United States. Fair Trade USA audits and certifies transactions between U.S. companies and their international suppliers to guarantee that the farmers and workers producing Fair Trade Certified goods were paid fair prices and wages, work in safe conditions, protect the environment, and receive community development funds to empower and uplift their communities. Fair Trade USA educates consumers, brings new manufacturers and retailers into the Fair Trade system, and provides farming communities with tools, training and resources to thrive as international businesspeople. Visitwww.FairTradeUSA.org for more information.

The Research team consists of Michael J. Hiscox, the Clarence Dillon Professor of International Affairs at Harvard UniversitySandra Sequeira, Lecturer in Development Economics at the London School of Economics; and Jens Hainmueller, an Assistant Professor of Political Science at the Massachusetts Institute of Technology.

Research Reveals Increased Consumer Demand for Fair Trade Certified-Labeled Products via PRNewswire – CSRWire

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Corporate Innovator Ford Showcases Progressive Eco-Efforts at San Francisco Green Festival

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Clothing Industry Giants Launch Sustainable Apparel Coalition

“The fashion industry has a huge impact on environmental, social, and governance issues.  Crunch the numbers however you may like, and the textile and fashion industries score high on the amount of energy, chemicals, and resources from cotton to petroleum consumed to manufacture clothing.  The factories in which textiles are woven and finished have their effects on workers from Southeast Asia to Turkey.  Finally, with the convoluted supply chain upon which many apparel companies rely on to turn raw materials into products that line the shelves of retail stores, one errant supplier or contract manufacturer can cause a huge headache for the folks in the central office.

With the challenges that apparel manufacturers and retailers confront on a daily basis, a coalition of retail companies, apparel and shoe manufacturers, fashion houses, non-profits, and the EPA launched a new organization that seeks to reduce the environmental and social impacts of the clothing industry across the globe.”

Clothing Industry Giants Launch Sustainable Apparel Coalition via Leon Kaye – Triple Pundit

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