FOR IMMEDIATE RELEASE
Green Festival and The HUB LA Invites Californians to Engage with Industry and Community Leaders Online and In-Person to Encourage Social Change
WHAT: Green Festival, the nation’s largest and most trusted environmental consumer showcase, kicks off Social Media Week in a celebrity filled hybrid event intended to evoke social change across environmental and sustainable movements. The event, “Eco-activism goes social – Saving Our Earth One Click at a Time,” will provide a unique forum hosted at The HUB LA for partners and friends of the Green Festival to connect with thought-leaders such as Fran Drescher, Sharon Lawrence, Mallika Chopra and Karl Burkart in person, on Skype, video and through various social media networks.
WHO: The all-star lineup, moderated by The Organic Authority’s Laura Klein, will engage through various social platforms and stream on www.greenfestivals.org/la. Virtual attendees can interact using the following:
• Fran Drescher, Trash Cancer: In Partnership with Humana. (The Nanny, Happily Divorced) @CancerSchmancer #trashcancer
• Sharon Lawrence (Heal the Bay, Women In Film, Akasha Restaurant. Drop Dead Diva, Greys Anatomy, One Tree Hill, NYPD Blue) @sharonlawrence
• Mallika Chopra, Founder/CEO Intent.com @CoFounder (“The Well” on Youtube with Gotham and Deepak Chopra) @mallikachopra @choprawell
• Karl Burkart, Mother Nature News Network/TckTckTck.org @tcktcktck @greendig
• Mud Baron, School Garden Advocate, Twitter coach and Shorty Awards winner @Cocoxochitl
• Event hosts Green Festival @GreenFestivals and The HUB LA, @TheHubLA #SMWGreenFestival #Green Fest
• Social Media Week #SMWLA #SMW12
WHERE: The HUB LA: 830 Traction Avenue, 3rd Floor, Los Angeles, California 90013. Join the livestream online at www.greenfestivals.org/la
WHEN: MONDAY, SEPTEMBER 24, 2012: 7:30 pm-9:30 pm
Schedule:
• 7:30 pm – Refreshments and Community
• 8:00 pm – Panel followed by Conversations and Networking
About Green Festivals:
A joint project of Green America and Global Exchange, Green Festival is a non-profit event that celebrates a ten-year milestone with over one million attendees in eight cities.
About Green America
Green America is a national nonprofit organization founded in 1982, providing the economic strategies, organizing power and practicing tools for businesses and individuals to address today’s social and environmental problems. Its Green Business Network is the largest national network of businesses screened for their social and environmental responsibility.
About Global Exchange
Global Exchange is a membership-based international human rights organization dedicated to promoting social, economic and environmental justice around the world. Since its founding in 1988, Global Exchange has successfully increased public awareness of root causes of injustice while building international partnerships and mobilizing for change.
About Hub Los Angeles:
Hub Los Angeles is a new kind of membership club dedicated to the individuals and teams building the local, sustainable economy in Los Angeles and beyond. Focused on providing a curated member experience, Hub LA provides a much-needed outlet to an underserved demographic of modern day professionals, Impact Professionals, creating positive societal and environmental impact through their work in the world. Anchored by a physical space, the Hub offers members access to 4,000 square feet of creative industrial space in the heart of the Arts District to meet, work, collaborate, attend events, and socialize. In addition, Hub LA is creating programming, events and media tools for members. Hub Los Angeles was co-founded by Elizabeth Stewart and Nick Kislinger and opened in the Arts District of Downtown Los Angeles in September 2012. Website: www.thehubla.com, Twitter: @TheHubLA , Facebook: www.facebook.com/TheHubLA.
Press Contact: Erin Brunner
organicworks PR (212) 253 – 0474/gf@organicworkspr.com





