Irv Cernauskas founded Irv & Shelly’s Fresh Picks in 2006 with his wife, Shelly Herman, to provide new market opportunities for farmers, and to help stimulate the re-growth of Chicago’s local food system. Fresh Picks’ home delivery service now brings great food to thousands of area residents, and adds hundreds of thousands of dollars to the annual incomes of local farmers. Irv’s path to this venture began with a concern for social and environmental justice. He wound his way through years of travel in developing countries, a Masters degree in Economics, an MBA from MIT and a six-year stint as a corporate executive. Several years of service on the boards of both Seven Generations Ahead and The Land Connection helped forge friendships with local farmers, convincing Irv of the importance of reclaiming agriculture from agribusiness.