Green Festival Speakers
Krista Kokjohn-Poehler is an entrepreneurial leader and brand builder who has notched successful launches of two brands aimed at her pet target market of inspired girls. Most recently, she co-founded Becky Bones, LLC in 2007: an inspired eco-edutainment brand for kids and teens who want to save the planet. Becky Bones gives back 25% of profits to the environment for grassroots solutions. As CEO, she brought the company $5.3M dollars in wholesale sales over three years. Previously, as Osiris Girls Brand Director, she launched and grew the business from $1.5M to $6M/year over three years and garnered a Brandweek Guerilla Marketing Campaign of the year award. Last year, she was nominated for Los Angeles Business Journal’s Women Making a Difference Award. She specializes in branding, product development, innovative marketing campaigns, integrating her customers into the soul of her brands and operating with an organizational force that complements her strategic vision.