Green Festival Speakers
As Executive Producer and head of Free Range's video and entertainment department, Erica oversees the creative and strategic development of all of the company's video campaigns. With a Master's in Consciousness Studies, she brings a deep study of sustainability and systems thinking to her work, with a concentration on the importance of storytelling and mythology as tools for cultural transformation. She believes that film is one of the most effective ways to inspire people to action. Her years of experience in liveaction and animation production (commercials, television and features), combined with her love of the creative process, allows her to work on meta level messaging with a grounding in what it takes bring a piece of media to its highestimpact manifestation. Erica is the producer of Free Range's awardwinning The Story of Stuff and other hits such as 350.org, The Good Life, and the Alliance for Climate Education's national high school assembly program. When she is not making Free Range films, you can find her outdoors and enjoying being an amateur beekeeper completely awed by the wisdom and elegance of nature's creations.